Branding and Marketing | Graphic Design | Interior Design
“Typography Poster on Giambattista Bodoni.” Folding Digital Print. 2017.
This project focuses on the Italian Printmaker and Typographer, Giambattista Bodoni. Born in 1740, Bodoni first used old-style, decorative, and detailed typefaces in his designs, but was later influenced by Pierre Didot to create compositions with modern type, devoid of decoration. The folding poster illustrates his Romantic typeface, Bodoni, created in 1790, which reflects the designer’s aesthetic sense represented in simple forms and plain style fused with the principles of symmetry and proportionality. Bodoni is easily recognizable due to its bold contrast in weight variation, unbracketed hairline serifs, and vertical stress.